San Benedetto Mineral Water comes from glaciers in the Dolomites, part of the Italian Alps in North Eastern Italy. After flowing a great distance underground, the water, which was tapped at the surface in ancient times, is now drawn from 1,000 feet below, in an underground basin in the Veneto Plain. This ensures that all its original features are unchanged, and the natural balance of minerals and trace elements that is essential to our well being remains uncontaminated.
San Benedetto was arguably the original favorite of the Republic of Venice, in vogue with aristocratic Venetian families during the Renaissance. It became known as the "San Benedetto Health Water," and was consumed and appreciated for its curative qualities. Without question, San Benedetto is an elite, low-mineral delicacy that carries a 30 milligram per liter punch of Magnesium. The San Benedetto bottle is attractive, and is available in both still and sparkling versions.
San Benedetto, one of Italy's Finest (and by the way, there are over 600 of them) has based its own growth on technological innovation. Today it has one of the largest bottling plants in the world.
Water In The News...
Brazil Drops Mineral Water Tax
Brazil, which has been known to have the highest bottled water taxes anywhere in the world, has decided to reduce them dramatically. Effective, October 5th, the federal tax of 21% will be abolished for natural mineral water. Local state taxes will continue, but they have started to come down too. The state of Santa Catarina has already cut its tax to 7%. It remains to be seen how far others will follow.
Rates had been as high as 40-45%, the new tax level in Santa Catarina will be a much fairer and healthier 7%.
UK Bottled Water Industry Conference
Zenith International’s 21st annual UK Bottled Water Industry Conference will be held November 7, 2012. It’s a forum which brings together key leaders, innovators, opinion formers and analysts to provide a complete overview of the current market. This year’s conference takes place over one day in central London.
Two People From LA Contract Brain-Eating Amoeba From Tap Water.
Two victims from different parts of Louisiana have contracted a brain-eating amoeba infection from their own home water system.
The man and the woman later died after using neti pots filled with tap water to irrigate their sinuses. As a result, the U.S. Centers for Disease Control and Prevention and the U.S. Food and Drug Administration are warning people to follow appropriate guidelines when using home remedies for sinus infections.
The amoeba Naegleria fowleri (N. fowleri), which has a 99 percent fatality rate, was found in water samples taken from the victims’ houses.
The Search For New Sources Of Water
A new bottled water has been launched in California called SolarRain. The product is created by making rain inside a filtration system powered by a solar thermal system.
Solar energy is used to warm the water. The warming creates a man-made cloud in one giant container and the cloud is pumped into another stainless steel container, where it is cooled and then rains.
Ok, it’s not really a new source. The water comes from the Pacific Ocean. So the process is a form of desalination.
Brands In The News...
Danone announces a 9.4% increase in Q3 2012 consolidated sales to €5.3bn, boosted by strong growth in its Waters, Baby and Medical Nutrition divisions.
Although Seagrams has offered a seltzer water for years, they recently entered the flavored sparkling water business. Available in Key Lime, Orange Citrus, Blackberry Raspberry and White Peach. Look for this to become available at Aqua Maestro.
In The Learning Corner
A New View On An Old Topic
And that’s water consumption. In lieu of the standard gallons or liters used for liquid volume, a study conducted by two engineers at the University of Twente in the Netherlands calculated how much water is used around the world and what countries have the highest consumption rates. The study shows the amount of water consumed on a per capita (per person) basis can vary significantly. This amount consumed per person can depend greatly on a country’s eating habits. For instance, the U.S. is considered to be a big consumer of meat. And, significant amounts of water are used to raise cattle and process meat.
In contrast, in India few people consume meat. As a result, the country’s per capita consumption of water is less than 1,400 cubic meters per year, essentially half of what is consumed in the U.S.
According to their research, more than 9 billion cubic meters of water are used around the world each year. The countries with the greatest annual consumption of water are:
1. China, 1,207 billion cubic meters
2. India, 1,182 billion cubic meters
3. U.S., 1,053 billion cubic meters.
After the U.S., the amount of water consumed per country drops significantly, and the remaining countries of the top ten are;
Approximately one million miles of pipeline and aqueducts span the United States and Canada, enough to circle the Earth 40 times.
The first American‐made water pipes were fire‐charred bored logs.
The first municipal water filtration works opened in Paisley, Scotland in 1832.
More than 13 million households use private wells for their water supply.
It costs over $3.5 billion to operate the nation’s water systems annually.