Fonte Solé, located at the heart of the village of Nuvolento in Lombardy, Italy, is a family operated business with a long-standing awareness of environmental and social concerns.
Originally founded by Battista Bodei in 1896, it is now his grandson Giuseppe who continues the tradition of only employing local people. Many years ago, before environmental concerns were paramount, Giuseppe took the decision to bottle Solé Classic in bottles made from recycled glass and to use recycled paper for the labels. Their marketing materials are designed by a social enterprise.
Fonte Solé is an active supporter of the local community, supplying its pure water without cost to the pupils of the local school.
Naturalness has historically been a core part of Fonte Solé's ethos – the natural mineral water they bottle flows directly from the Source into the bottling production line with only the addition of CO2 (itself harvested from a natural process) to create the renowned delicate carbonation of Solé sparkling.
Around the year 1000, the population of Nuvolento was ravaged by plague. At the time, the area was under the control of Benedictine monks and they built their monastery near a water source. To gauge the extent of the plague, the monks would go around knocking on doors: "Ego Sum" was the response that meant the plague had not entered that house. After the epidemic was over, the monks noticed that the only people surviving the plague were those with access to the water from the source near the monastery. They then decided to name that part of the country "Sum". The existing convent on the site of the old monastery and the road named "Antica Fonte", "Ancient Way of the Source" gives credence to this legend.
As a premium bottled natural mineral water, Solé Water is known for its crisp, slightly sweet and refreshing taste. The well-balanced group of minerals in Solé is derived from a natural filtration process as the water works it way through varying geological rocks and minerals to the underground and well-protected source.
The Sum Source is found in the province of Brescia located in the commune of Nuvolento, situated at the foot of a series of limestone hills that rise to the northeast of Brescia. The hills constitute the Brecian Pre-Alps complex. The oligominerale (low in mineral content) water of the Sum Source emerges at the "Via Antica Fonte" in Nuvolento. This surface outlet would seem to correspond to the point at which the limestone-dolomite formation meets the alluvial deposits from the valley of the river Chiese. It is from this basin that the unique and delicious tasting Solé Water is sourced.
Water in the News
Bottled Water Shown to Have Lightest Environmental Footprint
A new study finds that water, in all its forms, has the least environmental impact of any beverage choice. And when compared to other packaged beverages, including soft drinks, sports drinks, enhanced waters and juices, bottled water has the lightest environmental footprint. The study, was commissioned by Nestle Waters North America and conducted by Quantis International, a recognized leader in life cycle analysis. It is a comprehensive analysis of the environmental impact of water and alternative beverage options, including filtered and un-filtered tap water consumed from reusable plastic, steel and aluminum containers. Water of all types accounts for 41% of a consumer's total beverage consumption, but represents 12% of a consumer's climate change impact. Milk, coffee, beer, wine and juice together comprise 28% of a consumer's total beverage consumption, but represent 58% of climate change impact.
Two major findings of the report are:
• Water is the least environmentally impactful beverage option
• Bottled water is the most environmentally responsible packaged drink choice
To See The Entire Report Click Here
Carbon Footprints Of Different Drinks
Wine has a carbon footprint 6.5 times that of bottled water, also according to the recent research by Nestlé Waters. Figures below are in grams of CO2 equivalent per liter.
Companies Producing Lighter Greener Water Bottles
An integral part of what has helped bottled water attain the lightest imprint as described above, is the work that companies like Pepsi, Coca Cola, and Nestles have done to lighten the weight of the plastic bottle. Last year, Coca-Cola Co. unveiled a new plastic bottle made partially from plants. The Dasani bottle, is a blend of petroleum and plant-based materials.
The Eco-Fina half-liter bottle for PepsiCo's Aquafina brand uses 50 percent less plastic than a similar package made in 2002.
Meanwhile, Nestle Waters is touting its next-generation Eco-Shape bottle as one of the lightest half-liter plastic bottles available today. It weighs 9.3 grams on average and uses about 25 percent less plastic than the Eco-Shape bottle launched in 2007, and uses 60 percent less plastic than the company's original half-liter bottle.
Confirmation of the lighter bottles comes from a new study by the Beverage Marketing Corporation (BMC) for the International Bottled Water Association (IBWA) showing that the gram weight of the 16.9 ounce PET bottled water container has decreased by 32.6 percent between 2000 and 2008.
The average “single serve” bottled water container weighed 18.9 grams in 2000, and in 2008 the average container weighed in at 12.7 grams. BMC estimated that more than 1.3 billion pounds of PET resin had been saved by the bottled water industry during this time span. “The International Bottled Water Association (IBWA) is proud the bottled water industry has worked diligently to reduce the weight of its plastic bottles,” said IBWA President and CEO Joseph K. Doss.“This is one way we as a nation can put a meaningful dent in post-consumer disposal of plastic that is not recycled.”
Switch Back to Glass…
A recent article depicting business in the Emirates has shown more and more food and beverage companies are giving up plastic and going back to traditional glass bottles because they are more environmental friendly, according to one company official. Although not evidenced in the US yet, it may be a prelude of things to come.
Brands in the News
Danone Waters, producer of Evian and Volvic, has reported a drop in full-year sales, although increased volume in emerging markets.
Nestle Water, producer of such brands as Acqua Panna, San Pellegrino, Perrier, and many less expensive PET varieties also posted a loss for 2009, and saw the same growth in emerging markets. Nestle conceded that mature western markets remain weak but and remain optimistic for 2010.
Heard Around The Water Cooler…
...Or In This Case, Around The Vending Machine. Taking a chapter from the iPhone experience, the next generation vending machine will have an interactive touch-screen. Digital images of chips and candy float on a blue screen; tapping one causes the virtual junk food to enlarge and spin around, allowing the buyer to scope out the nutritional content of the goods before purchasing them. We have come a long way since the very first vending machine was invented over 2000 yrs ago. How does this pertain to water? Well, it seems mathematician Hero, of Alexandria, is credited with inventing the first person-machine exchange of goods in 215 B.C. He came up with a coin-operated gadget to dispense holy water.
Money Is No Object?
Ok, how about the World’s Most Expensive Water? This little gem, well 6000 gems comes in at an estimated price tag of 3.3 million dollars. It is made with Platinum, Silver, Gold and 6000 Diamonds.
We have ordered only one case of 12. So quantities are limited. Call quickly, operators are standing by.
Humans use more and more water each year.
Americans use five times the amount of water that Europeans use.
The production of one kilogram of beef requires 16 thousand litres of water.
Mineral water is water that comes from one or more underwater sources and has features that are favorable to health. These waters spend years if not decades or centuries trapped underground, absorbing nutrients and minerals as they pass through rich soil, limestone, or volcanic rock.
Italy is among the leading producers, exporters and consumers of mineral water in the world with over 600 brands of Italian mineral water on the international market.